French The Kid Unveils Cold New Winter Joint ‘Snow’

Multi-talented rapper French The Kid today returns with the raw and unfiltered new track “Snow”, a conclusory statement from a milestone year which saw the release of his esteemed debut mixtape “Never Been Ordinary”.

Layered with haunting strings and wavering synths, French The Kid expertly weaves emotive and authentic verses over hard-hitting 808 subs and the contrasting, dreamlike melodies. Production courtesy of frequent collaborator Lovelife, the esteemed producer’s raw sample usage and sombre tones provide a strong backbone to the razor-sharp lyricism and melodic hooks.

Accompanying the new track are razor sharp visuals courtesy of Teeezy – showcasing French effortlessly running through verses on the estate, broadcasting his lyrical prowess amidst cold multi-storey buildings and nocturnal car parks. 

Watch the visuals for ‘Snow’ above :