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Rema unleashes high-energy visual for ‘Kelebu’ featuring the viral dance that took over the internet

Harvey Marwood

By Harvey Marwood

Harvey Marwood

2 Sep 2025

Rema has come through to share explosive visuals for his latest single, ‘Kelebu‘, a video drenched with pure adrenaline from start to finish. As part of the lead-up, Rema launched a global dance challenge, putting $10K on the table for the best routine.

The result was a movement that ignited timelines and dance floors worldwide. The video proudly features the creators behind the winning moves, the POP Boys, whose choreography stole Rema and his fans’ attention and lit up the internet with over 135 million views. Their vibrant energy pulses through the visuals, capturing the carefree spirit that made the ‘Kelebu’ challenge a viral phenomenon. 

When discussing the song, Rema stated – “Growing up, I didn’t have a phone to create my music taste, my household had different music tastes, I listened to what everybody played. In school parties, we used to dance to a lot of Caribbean and Francophone bounces. We didn’t care about what they were saying cause most of them were not even in our local language in Nigeria. They just kept repeating one word with a fantastic instrumental to back it up, and we all danced. Making music now, I’m reliving those moments by expressing it with my art.”

Watch the visuals for Rema’s track ‘Kelubu’ above :

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