Yet another record has been broken in the UK drill scene with Digga D entering at #27 in the charts – the first drill artist to do this with no features or remixes.
Anticipation for the track was huge, further pushed by the “No Diet” social media movement with the track’s symbol being posted across locations by fans. By the time of release, the track was #1 trending on Youtube.
With 2 million streams in its first week of release, the video breaks another record of Mixtape Madness’ fastest 1 million views which was reached within 3 days.
Beyond this, the track has seen more than 1.5 million global streams and is the highest performing track on Spotify’s Rap Uk in just the first week. Furthermore, the track is featured on Spotify’s ‘Hot Hits UK’ and iTunes’ “Today’s Hits.”
The numbers do not lie and this is a massive win for drill and UK music. It is no wonder that Digga D has support from the likes of Stormzy, Anthony Joshua, Lethal B, and Zac Efron.