Lil Yachty, Summer Walker & COBRAH star in Spotify’s Prompted Playlists campaign

Spotify have launched a campaign featuring Lil Yachty, Summer Walker, and COBRAH to promote its newest feature, Prompted Playlists, which lets fans turn moods, moments, and ideas into personalised playlists.

The campaign brings together three artists with highly distinct creative identities to show how deeply personal music discovery can be – from genre-fluid exploration to R&B nostalgia and underground club influence – using prompts as a starting point.

The campaign extends into OOH across New York, Los Angeles, Miami, and Toronto, including select NYC billboards featuring oversized, hyper-specific prompts.

Read more about Spotify Prompted Playlists here.