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London Streetwear Brand Poser Gears Up For Re-release Of OG Collection

Jesse Williams

By Jesse Williams

Jesse Williams

1 May 2025

Infamous London streetwear brand Poser are dropping a re-release of their OG collection this Friday May 2nd!

Founded by Alfie Edwards at just 17 Poser was launched on the final day of his GCSEs. Since then the brand has managed to make a name for itself attracting the attention of streetwear lovers and police helicopters causing Soho shutdowns, doing giveaways, roadblocks, and more bold UK streetwear moments. Born from hustle and vision, it’s quickly evolved into more than just fashion, it’s a movement.

Aiming to tell a story, spark conversation, and connect with its community with every drop the future for the brand looks like more immersive drops, bold stunts, and meaningful engagement, building a movement people believe in, not just a product to buy.

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