Sustainable Water Brand NOBL THIRST Party At Shoreditch House In Collaboration With Beeching
10 Mar 2022
NOBL THIRST are on a mission to help creatives go green!
On March 11th NOBL THIRST, is throwing a party in collaboration with Beeching at one of London’s most popular homes for creatives ‘Shoreditch house’ to bring awareness to the critical climate change crisis.
The idea is to provide convenience, value and sustainability in something creatives do regularly without thinking.
“When you hold a carton of NOBL WATR, you’ve chosen the most sustainable water – on-the-go – option. You can also be confident in knowing that we have offered you the lowest impact packaging possible, on the market today,” explains Mars Kelly, NOBL’s Chief Communications Officer.
Their packaging is made from over 95% plant-based materials including the lid with 100% of the materials used in the cartons sourced responsibly.
The brand has also committed to only delivering NOBL WATR within 1,000-mile radius of its source – investing in the world’s first fully electric fleet of 16-ton lorries with Volta Trucks.
NOBL also works with Ecologi to plant a tree for every case they sell.
“Our spring water is from the Mendip Hills, Somerset”, continues Mars “we package the water in Somerset to avoid any unnecessary transport and we’re going a step further – or less – and limiting the delivery radius of our water to limit the carbon footprint of the brand,”
“The climate crisis is affecting our daily lives in one way or another, but it is a big topic to wrap our heads around, so we just wanted to give creatives, a scene we know that consumes and thrives off water, an easy way to incorporate a positive change in their daily lives.”