Jords is back with the visuals for his powerful single titled, Black & Ready.
Produced by 33Bound, the Black & Ready visual unravels the concept that Black is a monolith. That we all look the same, sound the same. Nameless and faceless in the same breath. That we are to be unseen and unheard and ultimately that our names, faces, and voices don’t matter. Black & Ready unveils the Black faces and voices that society tries to keep quiet. A reckoning for society in that not only will you see us and hear us, but you will have to face us for the injustices and justice that must be served for Black people.
All the money from this single will be donated to The Black Curriculum – a social enterprise founded in 2019 to address the lack of Black British history in the UK Curriculum.
Watch the visuals for Black & Ready above.